Growth Product Manager

About Us

We are a 100% remote company with just over 40 employees working across the globe to build products that enrich people's lives. We combine the simplicity and greatness of Apple products by creating utility and productivity apps that make people's lives easier. Our portfolio contains Translate Now & Calculator Air, both the fastest-growing apps in their category. Our apps have been downloaded over 100 million times and received over 2 million ratings with an average of 4.7 stars.

What are we hiring for?

We are seeking a dynamic and results-driven Growth Product Manager to join our team.

This role is a hybrid position, straddling the fields of marketing and product management, with a strong emphasis on optimizing and growing our iOS app. The Growth Product Manager will be responsible for developing and implementing strategies that drive user acquisition, engagement, retention, and monetization.

You will work with a close-knit team of Paid User Acquisition, ASO, Product Management, and Design.

Responsabilites

• Optimize Pricing:
  • Analyze pricing strategies and models to maximize revenue and user satisfaction.
  • Conduct market research to understand competitive pricing and identify opportunities for improvement.

• Optimize Paywall Placement:
  • Experiment with and analyze different paywall placements within the app to enhance conversion rates.
  • Utilize A/B testing to determine the most effective placements.

• Optimize Paywall Designs:
  • Collaborate with the design team to create compelling and user-friendly paywall designs.
  • Test various design elements to identify the most effective layouts and calls-to-action.

• Create Win-Back Strategies:
  • Develop and implement strategies to re-engage and win back lapsed users.
  • Utilize personalized messaging and offers to entice users to return to the app.

• Create Churn Reduction Strategies:
  • Identify key drivers of user churn and develop strategies to mitigate these factors.
  • Implement retention programs and features to keep users engaged and satisfied.

• Create Upsell Strategies:
  • Design and execute strategies to upsell existing users to higher-value plans or additional features.
  • Analyze user behavior and purchase patterns to identify upsell opportunities.

• Increase Trial Start:
  • Develop and implement strategies to boost the number of users starting free trials.
  • Optimize the onboarding process to encourage trial sign-ups.

What's In It for You?

We offer a fully remote, results-driven work style that enhances productivity and quality, providing excellent work-life balance. We have great opportunities to connect with our international team through coffee calls, team meetings, and hackathons.

• Proven startup with significant ambitions;

• Flexible work environment, 100% remote;

• Apple hardware environment;

• Air Stipend 3000 USD/year, paid over 12 monthly installments (so you can cover health insurance, home office, learning, wellness, etc);

• Flexible PTO;

• Air Conference.

Your desired skills and experience include:

• Bachelor's degree in Marketing, Business, or a related field.

• Proven experience in product management, growth marketing, or a similar role within the iOS ecosystem.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Experience with A/B testing, user segmentation, and other optimization techniques.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Creative thinker with a passion for user experience and innovation.
• Knowledge of the mobile app market and trends, particularly within the iOS platform.